Dignity and respect
We continue to focus on diversity, equality and inclusion and regularly review our colleague data in all aspects, from attracting a diverse talent pool to collating feedback via the annual “Your Voice” survey enabling us to create an environment where everyone feels they belong.
Health and safety
As a retail organisation, we pay special attention to health and safety. Our general approach is focused on the operations, each market organisation has a team to manage all relevant health and safety matters. In each country we implement advanced health and safety standards and comply with legal obligations.
Strong society
Serving our customers and communities
At the core of our business model is our aim to provide value to our customers, which is confirmed by our stakeholders through our materiality assessment. For us this means providing our customers with affordable, high-value products, from convenient stores, sourced in an ethical and sustainable way. Given the current inflationary environment, we are committed to supporting customers in meeting the challenges of the cost-of-living crisis and contributing to the raising of living standards in society.
Through its operations, the Group provides employment, development and investment opportunities in the communities where it operates resulting in a “multiplier” effect into the local economy and the livelihoods of local people. As part of its operations the Group also supports community-based initiatives and charity work.
Local communities and charitable support
In each of our European markets, the Group and its operating companies support projects aimed at equalising educational opportunities for children and young people from disadvantaged backgrounds, strengthening their personal development, mental health and empowerment.
Some of the many projects supported during the year are described below:
Poland: 8 summer camps were provided for 360 children through the care of Society of Children’s Friends.
Romania: through the Concordia Humanitarian Association, Pepco supported additional classes for 154 children in underprivileged communities in Prahova.
Croatia: a reforestation programme aimed at educating our customers and young people about the importance of forests and climate change, planted 3,000 trees.
Slovenia: the Pepco Life Academy programme educates teens about human and citizen rights through a series of workshops.
Serbia: workshops for children and youth on building self-esteem and educating on modern addiction diseases (i.e. internet games, shopping, betting).
Bulgaria: “My future with art” project in cooperation with Fusion Foundation educates children in different types of visual arts: fine, applied and craft, and presents various opportunities for professions related to the visual arts.
In the UK, our Poundland Foundation continues to go from strength to strength, supporting more families than ever with the Kits 4 Kids grants programme and helping back the vital work of our charity partners Make-A-Wish®, Tommy’s and Whizz-Kidz.
Since we launched in May 2021, over £1.8m in grants has been awarded, supporting over 10,000 families in our communities. The Foundation provides help in three key areas: our national charity partnerships, the provision of community grants and inspiring Poundland colleagues, customers and suppliers to support causes they care about in their communities.
To date
4,840 beneficiaries at 600 sports clubs have been supported through our Kits 4 Kids programme, helping kids keep active through sports.
211 Make-A-Wish® wishes have been granted for children who don’t have the luxury of time on their side.
5,277 Tommy’s families have been helped to keep their babies safe.
124 children and young people at Whizz-Kidz have received life- changing mobility equipment.
Across all our UK stores, “Pennies”, a digital charity box roll-out has now been completed giving customers the opportunity to donate a small amount of money.
In October 2022, we launched a charity partnership with Barretstown in the Republic of Ireland. Barretstown runs residential camps for children with a serious illness. During the first year, €250,000 was raised and donated.
The School of Hope in Bangladesh and India provides free education and lunch to students, as well as awareness training on social issues, thus improving conditions for garment workers living near those schools. The schools also offer skills and training programmes for students’ family members to enable them to achieve financial independence. Heart to Heart is a Shanghai- based charity which provides corrective surgery for children with congenital heart disease.
We are proud of the work we do to support communities around the world that are connected to our value chain.